Creative Operations · ReferenceMaster Creative
Master Creative
Specs Guide.
Every format spec your creative team needs social, display, video, print, email and more. Filter by channel or industry. Copy dimensions in one click.
76 specs·7 channels·10 industries·Updated 2025
27 specs
Social Media
Organic & paid specs across all major platforms
Feed Square
1080 × 1080 px·1:1
Feed Portrait
1080 × 1350 px·4:5
Feed Landscape
1080 × 566 px·1.91:1
Stories / Reels24–60 fps
1080 × 1920 px·9:16
Reels Cover
1080 × 1920 px·9:16
Carousel
1080 × 1080 px·1:1
Single Image Post
1200 × 628 px·1.91:1
Portrait Post
1080 × 1350 px·4:5
Video Post24–30 fps
1920 × 1080 px·16:9
Carousel Ad
1080 × 1080 px·1:1
Sponsored Content Banner
1200 × 628 px·1.91:1
TikTok
4 formatsIn-Feed Video24–60 fps
1080 × 1920 px·9:16
TopView Ad24–60 fps
1080 × 1920 px·9:16
Spark Ad24–60 fps
1080 × 1920 px·9:16
Profile Photo
200 × 200 px·1:1
Feed Image
1200 × 628 px·1.91:1
Feed Video24–60 fps
1280 × 720 px·16:9
Stories24–60 fps
1080 × 1920 px·9:16
Carousel
1080 × 1080 px·1:1
Right Column Ad
1200 × 628 px·1.91:1
X / Twitter
3 formatsSingle Image
1600 × 900 px·16:9
Video24–60 fps
1280 × 720 px·16:9
Card Image
800 × 418 px·1.91:1
Standard Pin
1000 × 1500 px·2:3
Video Pin24–60 fps
1000 × 1500 px·2:3
Idea Pin
1080 × 1920 px·9:16
Shopping Pin
1000 × 1500 px·2:3
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